Teen sensation and celebrity dj
Passionate and professional, young Sierra Roundtree aka DJ Beauty and the Beatz’s turntable prowess has never disappointed her audience. Her style ranges from Hip Hop to pop to top 40’s to various electronic genres. Hypnotized by her sound, poise and mainstream appeal, most are even more fascinated by her story. It’s not often, if at all, that you are musically mesmerized at a party, rocking to your favorite beats and having the time of your life, only to look up and
realize that you are grooving to the tunes of a 15 year old female DJ.
With a style and sound of her own, DJ Beauty and the Beatz has been
featured in several periodicals, including The Washington Post.
Popular kid’s periodical, Scholastic Magazine named Beatz one of the “8 Coolest Kids We met in 2014”. Guest appearances on national news networks include ABC, Fox and CNN. Her unmatched talent has gained her national notoriety and even the 44th President and First Lady of the United States took notice. DJ Beauty and the Beatz was invited by the Obamas to perform for the 136th White House Easter Egg Roll in front of 30,000 guests, alongside Ariana Grande and American Idol winner Candice Glover.
Now recognized as a teen sensation and celebrity Deejay, Beauty and the Beatz has not only entertained celebs like the Obama Family, Will Smith, Jamie Foxx, Meagan Good, Big Sean, Doug E Fresh, and Academy Award and Best Actress nominee, Quvenzhane’ Wallis, but she’s added to her
client list with major corporations like Sony, Target, Colgate, Toyota, The Source Magazine, FED EX, BET, Lowe's Home Improvement, VH1 Save the Music, ESSENCE, and GRAMMY. She has even spun twice on hiphop icon's Sway In The Morning Show and rapper Eminem's Uncut Hiphop channel, Shade 45 for their 36 million subscribers.
Recognizing her ability to influence young fans, DJ Beauty and the Beatz
uses her star power for good. She encourages others to donate their
time and talent and has taken a stand to lead by example. She has
worked with some of her favorite charities to include Lady Gaga’s
Born This Way Foundation, Make A Wish Foundation, The United Nations Foundation's Girl Up, Boys and Girls Club of America, Fair Girls, VH1 Save the Music, Girl Scouts, and Project Hygiene.